Saw this in the paper this morning:
HARD-pressed funeral goers are Ryanair's most profitable customers, chief executive Michael O'Leary revealed unapologetically yesterday.
His comments came as Ryanair unveiled record annual profits of €481m and detailed plans to ground up to four Dublin planes this winter.
"The best yields (fares) are VFRs (visiting friends and relatives) going to funerals," Mr O'Leary announced. "They book late because they don't tend to have much notice, and they tend to be price insensitive because they have to travel."
.....
Mr O'Leary's comments came in response to a question from a London-based analyst, who congratulated Ryanair on its "balanced customer base".
"I'm not sure who told you we had a balanced customer base but they were bull-shitting you," the Mullingar man replied. "We don't care whether you're (travelling for) business, leisure, or visiting friends and relatives.
"All we want to know about our customer base is that they've booked and we have their credit card number."
Well, is nice to see a top exec in a company admit it: "we're only out for your money, we don't give a crap about you after that". makes a refreshing change from all that "we care about our customers" crap you get off other companies. Then again, you'd sort of expect this from O'Leary, he's not exactly shy in speaking his mind...... :-)
Wednesday, June 04, 2008
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