Monday, May 26, 2008

Coke need to rethink their belgian marketing strategy

I was in Zaventem Airport just outside of Brussels the other week, and I saw this on a coke machine:



Now I know that the Mannekin Pis is one of the tourist icons of Brussels and is probably it's most famous image (and also probably one of the few tourist attractions in the world where you can get a souvenir bigger than the original), but when you're going to get a Coke, do you really want the mental image of a little boy pissing into your bottle before you get it?

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